As Content Specialist at Tactics, I had the opportunity to lead many content projects. My favorite was managing and photographing the FlameTec X Tactics 'Abducted Collection' campaign. This project was an absolute blast—from ripping dirt bikes in the desert to an unforgettable studio shoot. Collaborating with FlameTec never disappoints.
Videography: Tyler Orton, Adam Dahlen
Editor: Tyler Orton
Photo: Hunter Murphy
In my role at Tactics, I managed the entire product review process and strategy, covering everything from skate shoes to snowboards. Leveraging analytics, sales data, and industry trends, I selected products and created our review calendar. I then collaborated with talent and creatives to produce videos and images for web and social media. Once the content was ready, I wrote the accompanying copy, gathered all assets, and published the reviews across our website and other digital channels.
Check out a few more below
Teaming up with Desiree Melancon and Colton Morgan to create the “Moments Until Memories” campaign was a beautiful experience. We built on Desiree’s vision, capturing the depth of emotion she wanted to express and then some. Call your friends.
“Moments Until Memories was a concept that’s been underdeveloped but at the forefront of my mind for a while. It’s still unfinished, but the point with the Tactics Art Lab was to create bits and pieces of things that were founded on the principles of human fulfillment. What you need, what keeps you safe, where you belong, how you see yourself, and you. Every time I considered this modified hierarchy of needs, my mind would distract me from the things that nourish my sense of self, which always landed on nature and human connection.” - Desiree Melancon
As Marketing Manager at Sessions MFG, among my other duties I particularly dove into crafting a digital content strategy aimed at revitalizing the brand's legacy. Collaborating with athletes and creatives, I helped produce disruptive campaigns that paid homage to Sessions’ iconic history—celebrating its roots in snow, skate, music, and gear from the late '90s and early '00s.
'The Next Chapter,' focused on defining the future of Sessions while showcasing the talents of Keegan Hosefros and Jesse Paul. I had the privilege of working closely with these riders and a team of videographers to produce, film, and edit this project during several team trips to the Midwest.
Videography: Dan Tyler, Riley Erickson, Hunter Murphy, Jesse Paul, Dan Peregrin
Photo & Editor: Hunter Murphy
As a Marketing Intern at Bonfire Outerwear, I took charge of managing the brand's social and digital content. I had the incredible opportunity to join the team on trips to Mt. Baker, Washington, where we produced content for the upcoming winter campaign. Collaborating with the team and creatives to create compelling content was an invaluable experience that solidified my passion for brand storytelling.
Nikita is an all-women's apparel and clothing company based out of Southern California. Working with these talented women to produce some of the 19-20 web content was a phenomenal experience. The level of women's snowboarding and skateboarding is truly through the roof and is a force to be reckoned with.
During my residency in Southern California, I had the chance to be the assistant camera operator behind videographer Lucas Chemotti for musician Mayer Hawthorne. In 12 hours we were able to film not one video, but two videos.
Directors: Alexis Sepkovic & Pele Kudren Executive Producer: McCray Sutherlin Producer: Ashley Woeber DP/ Editor: Lucas Chemotti Assistant Camera: Hunter Murphy Production Design: Studio X Art Director: Fred DePerio
